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Responding to three good comments - on differentiation in business, and recharging from half-work

Has it only been a few months since we started? It feels like much longer, there's already a strong and vibrant and insightful group of people communicating here at SebastianMarshall.com - I'm really pleased and happy to have a good crew reading, commenting, emailing me, getting into good discussions and thinking.

A tricky thing for most people building a website is to nail down these questions - "Who is this website for? What do I want to do with this?"

It's easy for me. The site is for people like me who wish to do a lot of important things, to communicate, to think more clearly, to become prolific, to grow in strength and virtue. I create on the topics that are important to doing important things.

The people who this resonates with are always welcome to come visit and gain in strength and knowledge here, to build, to hopefully be inspired, to communicate, to do good things. The people who the site appeals to are its audience, and I won't be trying to persuade anyone to join us who these topics do not appeal to at the current stage in their life.

I've got a number of good comments I'd like to share. This was the second half of a comment from yesterday's post, me wondering about technology.

What's in it for them?

Just had a really cool, smart guy tell me about the project he's working on. He's building up a site and looking to get contributors. I'm editing out the specifics, but here's my reply to him -

Interesting project.

So, the question you've got to ask is - "What's in it for them?" Why would someone put in work to contribute to your site?

Now, later on, the answer is easy - "I have a high traffic, high prestige site, and people want to contribute here."

For now, what's the answer? Well, I think high traffic and high prestige would both help - anything you can do to increase either would help you.

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