SEBASTIAN MARSHALL

Strategy Philosophy Self-Discipline Science Victory

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Unorthodox Strategies for Winning

From Sebastian: I was really honored and thrilled when Jason Shen offered to write a guest post here at SebastianMarshall.com - he's an incredibly bright guy with broad knowledge and skillset, writes well and clearly, and is an all-around good guy. So I'm really excited to be able to bring you a guest post by him - I imagine you'll want to read more by him afterwards, and you can reach him at his website - www.jasonshen.com.

Here's Jason -

I read Sebastian's blog because I'm interested in winning and he writes honest, insightful and sometimes provocative stuff about victory. Recently, I've been thinking about ways to win that are less commonly employed - one, because it's interesting and two, because I think there is a lot we can learn from unorthodox methods that work.

That's what this blog post is about: strategies that are nontraditional, that are beyond "do your best and learn from your mistakes" type advice, yet are undeniably ways that help you win.You might find them strange, but that's ok because winning isn't normal.

Some people find the pursuit of winning distasteful or even silly. Others get juiced by the idea of winning, of kicking ass and taking names, of being the best. I have a feeling that many of you SebatianMarshall.com readers fall into the second category. This post is for you.

Nike Commercials

I think people will look back on some of the best commercials made for the TV era as art.

Commercials in their current form - high production quality, roughly 30 seconds, designed to get the attention of someone in the middle of watching something else - I think it's designed for the TV medium, and I don't think we'll see the same post-TV.

It's rare that a company makes good commercials, but Nike has consistently made interesting and excellent commercials. They turn basic commodities - shirts, shoes - into symbols of triumph, overcoming, defiance, victory, defeat. It's cool to watch from a business perspective as well as an artistic perspective. And the best ones are pretty inspiring too.

Here's two of my favorites -

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