I'm incredibly pleased to bring you insights from Jeff Goins today. He's one of the most interesting, insightful, and genuine people I've met in a long time. He's able to run a successful business and life by being relentlessly focused on his audience and mastering his craft. He's really living the dream. Below, we've got a hands-on interview with him on how he re-booted his blog that hadn't caught on and built it into a powerhouse. If you like the insights here, you definitely should check out Jeff Goins' Intimate Class On Building Your Audience (and Craft) with the proceeds going to charity.
Going From 50 Blog Readers to 100,000 Through Authenticity, Craftsmanship, and GivingInsights from Jeff Goins, as told to Sebastian Marshall
It really was a scary decision. Anybody who has spent time building something of value online understands the opportunity cost of stopping and starting over. That applies to building anything anywhere.
When I started my blog over, it was a process of me struggling with this for about six months. I thought I wanted to start a new blog, because with my previous blog I didn't think I could accomplish what I wanted to accomplish: write and publish books, and build a personal platform. I didn't feel like I made room for that with the previous blog.