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Beating scary things is like stretching out a rubber band

Matt from 30Vanquish left this really good comment on "The Cognitive Costs to Doing Things" - I think he's mostly right on with how he's going with it, but I have a few additional thoughts. Okay, here's Matt -

Hi Sebastian,

“Neurosis/fear/etc – Almost all humans are naturally more risk averse than gain-inclined. This seems to have been selected for evolutionarily. We also tend to become afraid far in excess of what we should for certain kinds of activities – especially ones that risk social embarrassment.”

This really hit me. I never thought of it as neurosis but that’s what it really is. I think I’ve made it a life goal to want to minimize this feeling as much as possible. It’s such a huge challenge for me that it’s something that’s worthy to challenge and overcome everyday.

It’s a daily battle because neurosis (especially in the social realm) is like a rubber band. Every time you do something neurosis inducing, it stretches out a metaphorical rubber band out more. That symbolizes how “flexible” you are with this neurosis. It’s like momentum. When you continue to do it, you have more leeway with novel experiences. (It’s not as neurosis inducing after the 10th risky situation in the same day for example.)

Reasoning from First Principles: A Framework for Disruptive Innovation

On DROdio

Here's a great post by Skellie that dissects Elon Musk's approach to disruptive innovation, which is based on reasoning from first principles.

I had an MBA group come in to visit ShareThis yesterday, and we were talking about how to create really disruptive innovation. I realized today when I saw this post that reasoning from first principles puts into words what I've gutturally felt to be true: That really disruptive innovation happens when looking at a problem from a completely new angle.

Skellie quotes Musk as saying:

The nice thing about Musk's approach is that it provides a framework with which to do this. Breaking a problem down to its core components and then building back up from there with a fresh perspective often helps us arrive at very different conclusions than established approaches.

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