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"We don't get out of bed for less than $10,000 per day."

Hey Sebastian,

Just a quick thought. Your website has so many visitors, and I bet you could make a lot of money putting some ads on it. But I kind of admire that you don't. I understand people putting ads on their websites, because it is business and an easy way to make money can be quite nice. However, I can't help but feel that people not putting ads are more... how should I put it... I often view them as superior in an intangible sense. I'm struggling to grasp in which. Attitude, pride, standards, noble? Hmm.

With your websites and ads, I wondered why you don't put up any. You don't need the money? Or is it from some kind of internal stance, and you wouldn't put any in either way? By the way, reading your website feels, to me, nice independent of content cause no ads are there to annoy me. These days it seems you can't read many good blogs without drowning in ads.

My blog doesn't generate enough constant traffic to make me consider adding any, but... I wonder, would I? I don't know. It's like the pride matter, though not the same.

Ps. I liked your absurdity post

A City View

On Made of Metaphors

I got a lot of feedback that the post on role shapes was useful to people, but it's only one metaphor, and no metaphor is complete. The subtractive way of thinking about work simplifies away many aspects of development: it ignores the way the needed work can change and morph over time, it ignores the way that good decisions in one area can change the work in another, and it postulates a "set of all work" as though it's a knowable thing. Other than trivially simple projects, the set of all work is not something you can just write down with confidence. A huge part of the challenge of running a project is the skill of sussing out what needs to be done in the first place, and reconciling world views between teammates so you can have productive conversations about the work.

When I think about this what comes to mind is a city. The city has development that needs doing, and also ongoing maintenance. Fires happen, bridges collapse, stuff like that. Your job, your whole team, is to array yourselves around the city to get the work done. How do you lay yourselves out?

Every place you can stand in the city involves a tradeoff between direct agency and line of sight. By "direct agency" I mean the ability to actually do things, like fix broken water mains or build a garage or pave a road. By "line of sight" I mean the set of all things you can see from where you're standing, and how well you can see them

If your project is very small, then in the metaphor it's a little village. If it's really tiny maybe it's just a little shed. And maybe there's just two of you building the shed. There aren't that many perspectives you can have on a shed. You will sometimes see things differently, because you're standing on different sides of the shed, or one of you is on a ladder looking at the roof while the other is inside looking at the interior. But it's easy to reach a shared fundamental understanding. You can get blueprints and spend half an hour looking at them and agreeing on them.

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