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Agendas, Always. Agendas, Immediately.

Agendas aren’t sexy, but they make you a better human.

Here is how to create one:

Before a call or meeting, you ask, “What do we want to accomplish on this call/meeting?”

You write it all down.

This becomes a set of points you use.

Sales Cold Calling: Techniques and Alternatives, Briefly

On The Best of Sett

Question from a reader --

However, I'd say this -- Why are you cold calling, anyways?

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