SEBASTIAN MARSHALL

Strategy Philosophy Self-Discipline Science Victory

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Activation Costs

Enter Wikipedia:

In chemistry, activation energy is a term introduced in 1889 by the Swedish scientist Svante Arrhenius, that is defined as the energy that must be overcome in order for a chemical reaction to occur.

In this article, I propose that:

After proposing that, I'd like to explore:

Every action a person takes has an activation cost. The activation cost of a consistent, deeply embedded habit is zero. It happens almost automatically. The activation cost for most people in the United States to exercising is fairly high, and most people are inconsistent about exercising. However, there are people who - every single day - begin by putting their running shoes on and running. Their activation cost to running is effectively zero.

Jason Shen On GiveGetWin, And 10 Strategies on Effective Behavior Change in ~10 Minutes

My buddy Jason Shen is offering a class on willpower for GiveGetWin. If you're new around here and haven't seen it before, GGW is an opportunity for people who have effective products, services, and skills to share them with you at an extremely reasonable cost, with all proceeds going to charity.

You give, you get, you win.

Jason's an outstanding guy who has great success in a number of different fields -- competitive athletics, tech entrepreneurship, writing, and just living an incredibly interesting life.

Here's a cool video explaining his take on willpower:

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