The Appropriate Time to Make a Decision

More Dalio -

200) Think about the appropriate time to make a decision in light of the marginal gains made by acquiring additional information versus the marginal costs of postponing the decision. There are some decisions that are best made after acquiring more information, and some that are best made sooner rather than later. The later a decision is made, the more informed it can be; however, making it later can also have adverse consequences (e.g., postponing progress). Understanding the trade-off between the marginal gains of acquiring the extra information against the marginal costs of postponing a decision is an important factor in the timing and preparation of decision-making.

Brilliantly put. Don't postpone a decision unless you stand to make it better by an amount larger than the cost of the delay.

"Principles" is highly recommended if you haven't gotten around to grabbing a copy yet.

The First Four Must-Read Books For New Entrepreneurs

If I had to pick four books for a brand-new entrepreneur to read, which four would they be?

After some thought, I came to...

For where you're at, I'd recommend the following. "Principles" by Dalio is a PDF on his hedge fund's website, so no excuse not to grab a copy right now... one of my favorite pieces of writing ever on goal-setting and clear thinking. Then How To Get Rich has some good broad overviews, Ultimate Sales Machine is the best all-around marketing/sales/business development book I've read, and Getting Things Done is good for keeping things on track and not going crazy.

Godspeed,

SM