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Activation Costs

Enter Wikipedia:

In chemistry, activation energy is a term introduced in 1889 by the Swedish scientist Svante Arrhenius, that is defined as the energy that must be overcome in order for a chemical reaction to occur.

In this article, I propose that:

After proposing that, I'd like to explore:

Every action a person takes has an activation cost. The activation cost of a consistent, deeply embedded habit is zero. It happens almost automatically. The activation cost for most people in the United States to exercising is fairly high, and most people are inconsistent about exercising. However, there are people who - every single day - begin by putting their running shoes on and running. Their activation cost to running is effectively zero.

Failure Modes: To Run For Cover, Or Not?

Amazing comment by Chad on Invisible Gains and Invisible Losses --

Re-read that a couple times. Read it slowly, think about it, then read it again. It's brilliant. Very important, and really brilliant.

Really, spend the time to read it super slowly and think about it. You might get some big gains for a few minutes of work. Thanks Chad. Great stuff.

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