Rob Lund dropped me a line recently about his cool app AgileTask.
Here's a screenshot -
So, I like the product overall. It works as advertised - it's super lightweight and you can start using it really quickly. There's humorous achievements you can unlock that keeps it light. I reckon this is useful and usable for people.
I like the product. It's fast. Very responsive. Elegant, intuitive interface.
The biggest piece of feedback I've got for Rob and team - I'd recommend you guys vigorously split-test the "above the fold" content that people see when they first hit the site. You've got a beautiful product, but that doesn't count for anything if people don't click through to use it.
A few things I'd test:
*Different font sizes and colors: Currently "Lightweight - Type it in and hit enter. It's that easy." is pretty small, it doesn't jump out at you. You might want to make it much larger.
*Images/screenshots: Your achievement right now is "Noob" - maybe something else would be sexier there?
*The biggest one I've got for you - try tweaking your Call-to-Action. "Sign Up Now - 30 Days Free"
I'm almost certain you could get a higher conversion rate. Perhaps "Take it for a spin"
Or "Get Started - be rolling with AgileTask in 7 Seconds"
If you A/B test your call to action, I reckon you'll be able to find one that gets people to try the product at a much higher rate.
"Sign Up Now" sounds like a big commitment and "30 Days Free" makes me focus on the paying aspect, and makes me wonder if I'll have to give a credit card to try.
So I'd recommend testing all of those elements and seeing what gets people trying it most often.
Beyond that, I like the idea - particularly if you could find a way to sync it with other services to automatically add/compile a list of tasks. I like the product overall, I think people will enjoy it - but play with the content that gets them to sign up. Testing is the way for that.
You, dear reader, can check out AgileTask at https://agiletask.me/ - actually, the sign-up is super easy. Don't need to confirm your email or put in a credit card or anything - you just type in your info and away you go. I think Rob and Co. could probably increase the rate people try it out by emphasizing how easy it is - feel free to go give it a spin and play with it some. It's a neat webapp and quite elegant to use.
Thanks for dropping a line, Rob - here's wishing you and your team much success.
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